Web apps built around the way your business already works, for your staff and your customers.
A website tells people about your business. A web app does work for you and your customers. Think of a restaurant's website (menu, opening hours, contact) versus the booking system inside it that takes reservations, manages tables, sends reminders, and stops double-bookings. Both live on the web. They do very different things.
Plenty of businesses don't need a web app; a well-built website is enough. Some do, and they usually know it. Letting agents managing tenant requests. Trades managing job pipelines. Clinics managing appointments and notes. Anyone whose week is half-eaten by a spreadsheet, an inbox, or a clipboard.
If that sounds like you, the choice is between off-the-shelf software and something built to fit. We'll help you decide. Sometimes a £30-a-month tool is the right answer. Sometimes a custom build is. We'll tell you which, even if it's the smaller job.
Brand, web, desktop app, the maths behind it all. Built end to end, in-house, for friends in the local music scene.
SetPrep is the web app and desktop app we built end to end. It reads a DJ's music library, draws each set as an energy arc, and walks them through it on the night. Built for friends in the local music scene who were doing the prep work by hand.
The case study covers the brief, the design, the build and the finished product.
What was built: brand identity, name, logo and colour · marketing website (setprep.app) · desktop app for Mac and Windows · music library readers for Rekordbox, Serato, Engine and Traktor · energy-arc planning engine · live set walk-through.
Read the SetPrep case study →A sense of what's possible. Each one is quoted per project because the scope is different every time.
Tenants log in, raise maintenance requests with photos, see the status, pay rent. You see everything in one dashboard instead of across emails.
Enquiries come in, quotes go out, accepted jobs land on a calendar, invoices send themselves, payment chases itself.
Patients book themselves in, get reminders, fill in pre-appointment forms. Clinicians see appointments, notes, and history in one place.
Clients see their projects, upload files, approve deliverables, see invoices. You stop emailing the same status update three times a week.
Visitors describe what they need. The system asks 3 to 5 follow-up questions, routes them to the right person, gathers everything before the first call.
Pulls together last week's enquiries, bookings, reviews, and revenue from however many tools you're already using. Replaces the "weekly catch-up where everyone shares numbers from a spreadsheet."
Custom web apps start at £4,450 for a small focused build, and run from there into the £15,000+ range for anything complex. Every project is quoted separately because the scope is different every time. You get a full quote in writing before you commit a penny, and we'll tell you if an off-the-shelf tool would do the job for £30 a month.
You get a written price before any work starts.
We talk through what's slowing your business down. Chris will tell you whether a web app is the right answer (sometimes it isn't), and what we'd build if it is.
We write up exactly what would be built, how it works, what it costs, what it takes to maintain. You read it, ask questions, decide. No commitment yet.
You see and sign off the design before anything gets built. Then we build, share demos as it grows, and hand over with documentation.
What people ask before a web app build.
Often, yes. We'll tell you if your problem fits one of those tools, even if that means we don't get the work. If no-code starts feeling like a bodge for what you need, a custom build is usually the better long-term answer.
You do. Same rule as websites. Code, hosting, accounts, everything in your name. If you ever want to move it to a different developer, you can.
Quoted as a change request, scoped and priced before any work. Most ongoing changes are small. The bigger ones we usually plan into a small "phase 2" budget after launch.
Yes. Hosting for most small web apps is cheap, often £5 to £30 a month. Busier apps cost a bit more, and we'll give you the number before you commit. We can set it up in your own account so you own it outright, or look after the hosting, updates and uptime for you if you'd rather not think about it.
Probably not. We take on builds we can deliver well in 4 to 12 weeks. If you've got something that needs a team of 10 and a Series A, we'll point you at the right firms.
Small focused builds: 4 to 6 weeks. Medium complexity: 8 to 12 weeks. Bigger or more integrated builds: quoted per project with a real timeline before any work starts.
We won't take a web app project on unless we're certain we can deliver it well. If the scope is too big for us, we'll say so and recommend someone who can take it on.
These two concepts show the kind of website we'd build for a café in Quorn and a trades business in Loughborough.
A free 30-minute call. We'll work out whether a web app is the right answer, or whether something simpler would do.